About

Hi, I'm Paul, an illustrator, concept artist, and creative director based in Barcelona, Spain.

With nearly 18 years in the entertainment and games industry, I've had the pleasure of working on projects for Scopely (Monopoly Go!, Yahtzee), Disney, Nickelodeon, Atari, and more. I've worn many hats over the years, from conceptual artist and lead illustrator to Art Director and Senior Artist, and I genuinely love every part of the creative process.

I care deeply about craft. Whether I'm designing a character, building out a visual world, or leading a team toward a shared vision, I bring the same energy and attention to detail. I believe great art isn't just beautiful, it tells a story and makes people feel something.
Outside of my studio work, I'm driven by a passion for original ideas. I love the idea of creating new IPs and games from the ground up, building universes that didn't exist before. It's what gets me out of bed in the morning.

Always open to exciting collaborations, freelance projects, and interesting conversations.

📩 pereda.paul@gmail.com